Thailand benefits from a reputation as one of the most attractive countries in the region, with several tourism subsectors, particularly beach tourism, having developed a strong brand image.

Koh Phangan. Suratthani Deputy Gov. Thawatchai Toetphaothai has told reporters that the new airport project would be revived after it was suspended by the previous government. He explained that with Bangkok Airways having increased the airfares, tourism on Koh Samui and neighboring islands might be affected badly.

The business sector in Trang province has proposed an air link between Koh Samui and Trang to enhance tourism between the two destinations.